Imaginative
I immerse myself in users’ perspectives, consistently approaching research and synthesis with empathy. This enables me to uncover latent needs and address pain points with creative, user-centered solutions.
Collaborative
I’m dedicated to following through on commitments, and consistently delivering valuable experiences, concepts, rapid prototypes, and presentations in collaboration with my peers. I thrive in ambiguous situations, viewing them as opportunities to unleash creativity and innovation.
Hello there!
I’m Rucha [r uu - ch ah], a UX Designer & Researcher from Mumbai, India.
I’m a designer who is driven by a deep passion for understanding user behavior. With expertise in UX Design and Research, I strongly advocate for human-centric design. As a catalyst for innovation, I seamlessly want to bridge the worlds of design and business.
As a Design Lead at Brillio's Global Design Studio—Brillio Design—I’m constantly exploring new ways to integrate design and strategy, creating transformative user experiences. Empathy is at the core of my process, enabling me to craft solutions that truly resonate with users.
Key Traits
Lateral Thinker
With formal training in Human-Centered Design, I excel at embracing non-linear processes. Tackling complex challenges involves a dynamic zoom-in, zoom-out perspective, enabling me to craft innovative and effective solutions through unconventional thinking.
Goal-oriented
With expertise in managing calendars, coordinating meetings, and leading design projects, I excel at maintaining focus and organization. Starting each day with a detailed to-do list, I prioritize completing tasks efficiently, driven by a strong commitment to delivering results.
Strategic
I go beyond crafting intuitive and delightful user experiences by adopting a strategic mindset. I focus on aligning design with user needs and business objectives, ensuring a holistic approach that drives meaningful impact.
Creative
With a lifelong passion for doodling, my boundless imagination fuels my ability to craft compelling storytelling models and envision futuristic, memorable user experiences. I approach every task with imaginative thinking, inspiring innovative and impactful outcomes.
